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September 21, 2011

Toyota Halftime Hand Off Rallies Support for Sports-Related Causes

Toyota to Award Donations During NBC Sunday Night Football Halftime Show Based on Public Vote


TORRANCE, Calif. (September 21, 2011) - Toyota today announced its "Halftime Hand Off: A Rally for Causes" program airing on the NBC Sunday Night Football halftime show, which will award a total of $150,000 to deserving sports-related nonprofit organizations based on public vote. Carrying on the philanthropic spirit of the 100 Cars for Good and Ideas for Good programs, Toyota's latest community effort is designed to aid organizations that use sports as…
September 15, 2011

2012 Toyota Highlander Offers Choice of Four-Cylinder, V6 and Hybrid Models

? Standard Three-Row Seating with Rear Climate Control
? Available in Front- and Four-Wheel-Drive
? Highlander Hybrid Offers 28 Combined MPG



Fresh off a significant vehicle revision for 2011, the popular Toyota Highlander and Highlander Hybrid models move into 2012 and continue to offer the exceptional value cited by numerous third-party sources. Produced at Toyota's manufacturing plant in Princeton, Indiana, the Highlander is a three-row crossover that offers a choice between four-cylinder and V6 power, front-wheel drive (FWD) and full-time four-wheel drive (4WD). The Highlander Hybrid provides an…
September 14, 2011

Toyota's Free Safe Driving Program Helps Teens Improve Their Driving Skills and Teaches Parents to be Strong Driving Role Models

Program Puts Teens in Real-World Driving Scenarios to Demonstrate Dangers of Distracted Driving


TORRANCE, CALIF. (September 14, 2011) - Committed…
September 14, 2011

Toyota Collaborative Safety Research Center Announces 10 New Projects and Six New Partnerships With Leading Academic and Research Institutions

$50 Million Initiative Targets Next Generation Safety Technology Research
 
New Website to Serve as North American Information Hub

Ann Arbor, MI, September 13, 2011 - Toyota's Collaborative Safety Research Center (CSRC) today announced 10 new research initiatives and new research agreements with six leading North American universities and research institutions to enhance the development, testing and implementation of new automotive safety innovations across North America.
 
Revealed at the 2011 Toyota Safety Technology Seminar at the Toyota Technical Center…

North American Toyota Production Returns to 100 Percent

September 13, 2011

North American Toyota Production Returns to 100 Percent

TORRANCE, CA (September 13, 2011) - Addressing the Los Angeles Motor Press Guild at the Toyota U.S.A. Automobile Museum, Toyota Motor Engineering & Manufacturing Executive Vice President Steve St. Angelo today confirmed that Toyota's North American production has returned to 100 percent.
 
The recovery is well ahead of initial expectations. Shortly after the March 11 earthquake and tsunami in Japan, Toyota forecasted a return to normal production levels by November or December of 2011. 
 
In June, eight of the company's 12 North American built models returned to 100 percent, including Avalon, Camry, Corolla, Matrix, Highlander, Sienna, Sequoia and Venza.  
 
Today's announcement confirms 100 percent production of the remaining four vehicles, including Tacoma, Tundra, RAV 4 and Lexus RX 350. Together, the 12 models account for nearly 70 percent of Toyota's U.S. sales.
 
With Japan-based production also restored to normal levels, Toyota will focus on replenishing dealer inventories through overtime and Saturday shifts at certain plants. The company estimates production levels in the fourth quarter will be approximately 15 percent higher than forecasted prior to the earthquake and tsunami.
 
Commenting on the announcement, St. Angelo said, "The recovery is a testament to the dedication and commitment of our North American team members, suppliers and business partners. All of us at Toyota greatly appreciate the patience and support of our customers and dealers, many of whom have made generous donations in support of the relief efforts in Japan."
 
He continued, "Looking ahead, we're excited about our extensive product launch schedule over the coming months, including the all-new 2012 Camry and Camry Hybrid. I have no doubt that our team continues to be focused on building the highest quality vehicles for our customers."
 
Separately, the company also confirmed that Toyota's Alabama engine plant begins four-cylinder engine production this month. The Huntsville plant, which already builds six- and eight-cylinder engines for trucks, will build the four-cylinder for Camry, Highlander, RAV4, Venza and Sienna.
 
In addition, plans for Toyota's 14th North American plant in Mississippi remain on track with Corolla production scheduled to begin in October. The plant is hiring 2,000 team members. 

Contact(s):
Toyota Media Relations
Steve Curtis (310) 468-7756
Carly Schaffner (310) 468-6976
Mike Goss (manufacturing) (859) 746-6676


Toyota Motor Sales, U.S.A., Inc.
Toyota Motor Sales (TMS), U.S.A., Inc. is the marketing, sales, distribution and customer service arm of Toyota, Lexus and Scion. Established in 1957, TMS markets products and services through a network of nearly 1,500 Toyota, Lexus and Scion dealers which sold more than 1.76 million vehicles in 2010. Toyota directly employs nearly 30,000 people in the U.S. and its investment here is currently valued at more than $18 billion.
 
For more information about Toyota, visit www.toyota.com, www.lexus.com, www.scion.com or www.toyotanewsroom.com.

August 10, 2011

Toyota Selects Leviton as an Electric Vehicle Supply Equipment Provider

Leviton's Charging Solution Will Support Prius Plug-in and RAV4 EV

Torrance, Calif., August 10, 2011 -- Toyota Motor Sales, U.S.A., Inc. (TMS) today announced that Leviton has been selected as an approved Electric Vehicle Supply Equipment (EVSE) provider for Toyota customers and dealers.

"Leviton provides electric vehicle charging products and a high level of customer service that will benefit both Toyota customers and dealers when the Prius Plug-in Hybrid vehicles and next generation RAV4 EV come to market in 2012," said Rick LoFaso, TMS corporate…
August 05, 2011

Toyota and Tesla Announce Decision to Build RAV4 Electric Vehicle at Toyota's Woodstock, Ontario Production Facility

Shared Line with Gas-Powered RAV4 to Maximize Production Efficiencies and Quality Control
Tesla to Ship Electric Powertrains from California


Woodstock, Ontario (August 5, 2011)-Toyota and Tesla Motors, Inc. (Tesla) confirmed today that their jointly-developed RAV4 electric vehicle will be built at Toyota Motor Manufacturing Canada, Inc. (TMMC) in Woodstock, Ontario beginning in 2012.
 
"The Tesla-Toyota joint development team has agreed that building the vehicle at the Woodstock plant on the same line as the gasoline-powered RAV4, will streamline and…
July 22, 2011

Toyota Named Among Best Companies for Diversity by Black Enterprise

NEW YORK, NY, July 22, 2011 -- Toyota was named among the 40 Best Companies for Diversity by Black Enterprise. The annual list, included in the July 2011 issue of the magazine, recognizes 40 companies that have demonstrated significant representation of African Americans and other ethnic minorities in areas including supplier diversity, senior management, board of directors and total employment. Toyota was recognized for its achievements in the area of supplier diversity.
This is the sixth consecutive year that Toyota has been included among the Best Companies for…
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